Monthly Archives: December 2010

Focus Groups vs. Customer Advisory Panels


If you as the CEO don’t firmly have it in your blood to be customer centric, don’t even waste your time and money on this type of market research. Continue reading

Posted in Marketing | Tagged , , , , , , , , , , | Leave a comment

Entrepreneurship – Choice or Chance


  Here are some questions every worker in the United States (and abroad) should be asking themselves. ►  When is it a good time to become and entrepreneur?  ►  Should I risk becoming an entrepreneur? ►  Why become and entrepreneur? … Continue reading

Posted in Entrepreneurism | Tagged , , , , , , , , , , , | 4 Comments