Monthly Archives: April 2011

Customer-Centric Focus for Today’s Emerging Enterprise


READ MY LIPS! It’s all about the customer! Nothing done in any business should be without total consideration of the customer: for without them, there is nothing. Continue reading

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Putting Off Procrastination


Stress-related disorders encompass a broad array of conditions, including psychological disorders (e.g., depression, anxiety, post-traumatic stress disorder) and other types of emotional strain (e.g., dissatisfaction, fatigue, tension, etc.), maladaptive behaviors (e.g., aggression, substance abuse), and cognitive impairment (e.g., concentration and memory problems). In turn, these conditions may lead to poor work performance or even injury. Job stress is also associated with various biological reactions that may lead ultimately to compromised health, such as cardiovascular disease, or in extreme cases death.

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Making the Email Marketing Campaign Decision


Think about it; does it make sense to run an email campaign? That depends. First of all, there is the creation, the scheduling and the tracking of the data received as a result of it. If you read my recent article on your first email marketing campaign, you already know how easy it can be. Now, more than ever, at least since the very early stages of the web and email, it can become extremely profitable.

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Entrepreneur or Intrepreneur


“This article was originally published in The Growth Masters Daily (http://www.TheGrowthMasters.com), and is reprinted with permission. This article may not be reproduced in whole or part without including the name of this author and an acknowledgement of the fact the article was … Continue reading

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How to Build a Successful Email Campaign


It’s as simple as 1, 2, 3. From email marketing, newsletters and couponing, an effective campaign can develop quickly. Even if you are new to the email campaign concept, you can accomplish a formidable marketing weapon that will positively influence your brand, customer satisfaction and revenue stream. Continue reading

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Growing Revenues Through Text Messaging


• More than 6 Billion text messages are sent and received every month.
• Eighty-five percent are opened within 3 minutes, and a whopping 94% of them are opened and read within the first hour of receiving them.
• The consumer always has the option to opt-in or opt-out of your message delivery.
• Marketing in this way is Permission-Based. The Consumer is in Control.

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Choosing the Right Partner


A leader must make sound judgements when creating a winning team, and that includes partners in the endeavor. Continue reading

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WTF? Why Not F.I.N.?


April 4, 2011 (Post Meet the Press) What is going on in this country these days, that will positively impact enterpeneurs and emerging enterprises? Not too much, I am afraid.  My opinion probably doesn’t mean much to the betterment of … Continue reading

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