Tag Archives: entrepreneurs

Announcing! The Entrepreneur’s Bill of Rights


From now until July 4th, the Kindle version is only $0.99. On the 5th of July it will revert to $19.95.

The print version will be available in a few weeks @ $27.95. Continue reading

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7 Thoughts for Start Ups


Remember, potential investors want to know “what’s in it for me,” so tailor your summary in such a way as to show how their investment may grow as levels of investment come in. For instance, at the very early stage, shares may be worth one dollar (or whatever amount you decide on), but once the next round of funding is requested, that level of shares may be worth two or three dollars. That means that early investors have the greatest amount of potential gain. Continue reading

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More Ideas on Ideas


Just because you came up with the idea doesn’t mean that it is a good one; that you know best or your decisions are final. Stay humble, open to suggestion and review each step in the process, each milestone and every interaction as though it meant success or failure at any given moment. If you don’t move cautiously, and rush to conclusions without interaction and critique from others, your idea may not turn out as successful as you want. Use the people you have gathered around you as critical components of the process from start to outcome. A team effort is always better than a single person’s viewpoint. Continue reading

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Sorry I Have Been Gone


Sorry I have been gone for these past four months or more, but I have been on a quest to find my health, sanity and future.  You see, I went on a journey to the most unlikely of places for … Continue reading

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It’s Not If, But When?


Today’s experts in the field have learned the truth that it is all about making a connection with an individual, rather than shot-gunning they are rifling their messages to consumers. Marketers and advertisers know exactly where the eyes are, and they are on their mobile devices. No longer, is the mobile phone a luxury or “for emergency use only” device, it is the extension of our communications abilities, our vehicle to connect. Continue reading

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Got S.M.E.?


This article was originally published at The Daily Blogma (www.dailyblogma.com). July 19, 2011 Got S.M.E.? By David J Dunworth O. C. E.     So tell me, do you have social-marketing expertise?  Think you have what it takes to claim “subject … Continue reading

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The Lucky Seven Must Do’s for Marketing Plans


It is of little consequence if your business is online or brick and mortar, a product or service type of business, small or large. All businesses need to utilize a formal plan, however constructed, as long as it is on paper. If you commit anything to paper, your focus will be enhanced by that action. Continue reading

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Consumers Win – Sellers Lose


Right now, most struggling small businesses are searching for that panacea that will catapult them out of the doldrums and into black ink once again. Just remember this:

“A drowning man will even grasp at the blade of a sword.” What may seem like a good idea may turn out to be otherwise. Continue reading

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Daily Deals Will Cost $$$$$


Why not use mobile marketing campaigns for capturing customers? Sure, Groupon® and Living Social®, Gilt City®, Idilly®, Zully® and a host of others all can bring in customers, but at what cost? By incorporating a mobile marketing campaign along with it (or stand alone) by in-house advertising of a “Members Only” club, would-be joiners can simply “text to join” and you capture their data for as long as they remain in the “Club.”
My Gift to you is the concept of growing a loyal, dedicated customer base in which you can market to, reward, survey, coupon and an imagination’s worth of marketing opportunities Continue reading

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Retail Rallies Around Mobile – mHealth Uncertain of its Use


This article was originally published on The Growth Masters Daily (thegrowthmastersdaily.com) Retail Rallies Around Mobile – mHealth Uncertain of its Use By David J Dunworth O. C. E. As recently reported by Millennial Media (see SMART Report-April,’11), mobile commerce and … Continue reading

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