Tag Archives: Groupon

Mobile Marketing Vs Deal of the Day Marketing


This article was originally published by The Growth Masters Daily (www.thegrowthmastersdaily.com) Deal of the Day Vs Mobile Marketing The company known as Groupon has revolutionized email marketing, becoming a multi-billion dollar valued business and did it in a mere two … Continue reading

Posted in Entrepreneurism, Marketing | Tagged , , , , , , , , , | Leave a comment

The Morning After The Deal of the Day


Like all good things, however, nothing is a perfect solution for business growth and sustainability. Continue reading

Posted in Marketing, mobile marketing | Tagged , , , , , , , , | Leave a comment

Consumers Win – Sellers Lose


Right now, most struggling small businesses are searching for that panacea that will catapult them out of the doldrums and into black ink once again. Just remember this:

“A drowning man will even grasp at the blade of a sword.” What may seem like a good idea may turn out to be otherwise. Continue reading

Posted in Uncatagorized | Tagged , , , , , , , , , , , , , | Leave a comment

Daily Deals Will Cost $$$$$


Why not use mobile marketing campaigns for capturing customers? Sure, Groupon® and Living Social®, Gilt City®, Idilly®, Zully® and a host of others all can bring in customers, but at what cost? By incorporating a mobile marketing campaign along with it (or stand alone) by in-house advertising of a “Members Only” club, would-be joiners can simply “text to join” and you capture their data for as long as they remain in the “Club.”
My Gift to you is the concept of growing a loyal, dedicated customer base in which you can market to, reward, survey, coupon and an imagination’s worth of marketing opportunities Continue reading

Posted in Entrepreneurism, Marketing | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

Retail Rallies Around Mobile – mHealth Uncertain of its Use


This article was originally published on The Growth Masters Daily (thegrowthmastersdaily.com) Retail Rallies Around Mobile – mHealth Uncertain of its Use By David J Dunworth O. C. E. As recently reported by Millennial Media (see SMART Report-April,’11), mobile commerce and … Continue reading

Posted in Uncatagorized | Tagged , , , , , , , , , | Leave a comment

Making the Email Marketing Campaign Decision


Think about it; does it make sense to run an email campaign? That depends. First of all, there is the creation, the scheduling and the tracking of the data received as a result of it. If you read my recent article on your first email marketing campaign, you already know how easy it can be. Now, more than ever, at least since the very early stages of the web and email, it can become extremely profitable.

Continue reading

Posted in Entrepreneurism, Marketing | Tagged , , , , , , , , , , , , | Leave a comment